Branding for the craft brew company, Ambitious Ales. I designed the logo to represent the company's large goals. The logo shows a man making the ambitious climb to the top of the mountain. The flag near the top of the mountain represents other craft brewers, and the belief that Ambitious Ales has more to accomplish by climbing to the very top. The website is based off of the simplicity of the labels and logo, creating a site that belongs with the overall brand of the company. Visit ambitiousales.com.
Created in Illustrator and Photoshop.